# 🎯Meta Ads Audience Methodology

v1.0.0 · 3,209 installs · Part of the Meta Ads Toolkit

## What it does

Audience strategy framework for Meta Ads covering broad targeting, interest targeting, lookalike audiences, custom audiences, Advantage+ audience, and exclusion strategies. Includes decision trees for when to use each approach based on account maturity and business model. Referenced by audit-audiences action skill.

## How this skill is used

This is a reference skill. You do not trigger it directly: the action skills in the Meta Ads Toolkit load it automatically to calibrate their analysis and recommendations.

## Skill tags

#meta-ads #audience-segmentation #advantage-plus #maturity-assessment #lookalike-audiences #custom-audiences #broad-targeting #exclusion-strategies

4.9 on G2 rating: 4.9 out of 5 stars

One hire. The output of a team.

Viktor works nights, remembers every decision, and connects to 3,200 tools. Start free with $100 in credits, then $50 a month.